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CoBrandia

Product News Journal Small Brand Nation Magazine
CoBrandia.com offers New Method for Product Branding

Synergies between products and retailers, consumers and manufacturers stretches the boundaries of marketing and distribution 

     The world of new products is an interesting and strange one: where do all the toys, gadgets, items come from? How do they end up on the shelves?  

      One of the toughest jobs as an innovator is branding and marketing the product, especially since those initiatives directly impact the success of the product. Implementing and managing all the elements of a successful product for it to grow to a recognized and profitable brand is a daunting task.

      SmallBrandNation.com has launched a new branding and marketing method called CoBrandia, which is designed to match the synergies between products and markets and provide the education, mentoring, support services, exposure infrastructure, distribution and manufacturing channels for innovators that are launching their new product.

      SmallBrandNation is made up of hundreds of new products with single SKU number, which is a Stock Keeping Unit number that is used by suppliers to index each distinct product they sell. SmallBrandNation provides manufactures the ability to combine products as offerings to each other's retailers and consumers in a combined sales initiative. Alongside this, consumers interact with manufacturers by alerting them of retailers that would make a good fit for the products they produce. In the consumer referral scenario, the consumer gets rewarded when retailers order products from the manufacturer.

      "With the Internet being an important brand building vehicle, this constant flow of exposure and commerce provides a magnetic and propulsion effect for each of the products and brands that join and circulate through the system. In the CoBrandia system, manufacturers, retailers and consumers can interact with each other – all while being guided and supported by SmallBrandNation; thus, assisting the innovator in marketing and branding their new product," said Billy Carmen, CEO of Wizard Industries, a ten-year manufacturing and distribution company that created SmallBrandNation.com.

      According to Carmen, CoBrandia, in conjunction with SmallBrandNation, revolutionizes the way new products are found and marketed.

      "There's a whole world of innovations and patented products out there that are available to manufacturers, retailers and consumers. This new branding method will allow those products to circulate through the proper channels," Carmen added.

      For more information on CoBrandia and its portal SmallBrandNation.com, please contact Billy Carmen at (866) 781-8033. 

About Wizard Industries

Wizard Industries, a manufacturing and marketing company for new and innovative products, not only works almost exclusively with the personal business sector, but is a personal business itself. Formed by Billy and Julie Carmen in 1999, Wizard Industries works with new product creators to get their products patented, manufactured, distributed and marketed. For more information, visit www.WizardDistribution.com and www.ProductNewsChannel.com .  

 
 
 
 
 
 
 
 
 
 
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